Tech & Digital

Life is tough — your phone case should be tougher

LifeProof Announces Full Line of Cases for New Apple iPhones

With everything else that’s been thrown our way this year, the last thing anybody wants is a broken phone — after all, it’s all that connects us with most of the world, a lifeline that has transcended utility quicker than you can say “zoom.” LifeProof recently released a line of phone cases for Apple products. It’s peace of mind that you can buy, and whaddayaknow, they are saving the ocean, too.

LifeProof WĀKE for Apple iPhone® 12 mini, iPhone® 12, iPhone® 12 Pro and iPhone® 12 Pro Max are available now at lifeproof.asia, and Shopee, Lazada, and TenkieBox kiosks nationwide.

Each case purchased is a chance to help address the mounting issues facing our waterways. WĀKE was created to help address the growing problem of plastics in our oceans. This 85 percent ocean-based recycled plastic case doesn’t compromise on protection – meeting the LifeProof standard of 6.6 feet of drop protection. WĀKE is available in three colors and features a sleek wave pattern. Taking cues from WĀKE, the rest of the LifeProof portfolio now also features sustainable materials.

“Apple innovations are renowned for helping us balance our increasingly busy and mobile lives,” said LifeProof CEO Jim Parke. “We are pleased to offer stylish, sustainable protection for your new device while helping to protect our waterways with WĀKE.”

In line with our corporate mission of giving back, LifeProof invites its consumers to make a difference, too. In partnership with Water.org, Coral Reef Alliance, American Rivers and Oceana, LifeProof will make a donation for every case sold to support a healthier future for our world’s water. Consumers can visit lifeproof.asia/make-waves.html to register their product and select the charity of their choice. 

WĀKE retails at P1,990. For more information, visit www.lifeproof.asia and follow Tenkiebox (www.facebook.com/tenkiebox) on Facebook and @tenkiebox on Instagram for all the latest LifeProof news and promotions. Order online from the OtterBox Flagship Store in Lazada, OtterBox Philippines store in Shopee, www.tenkiebox.com/collections/lifeproof and www.lifeproof.asia

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